Event marketing is a great way to advertise and reach customers. “Experiential marketing” drives purchases and consideration across age, gender, and ethnicity. 70% of consumers say that they would be more likely to purchase a product or brand after experiencing it at an event.
SunFest is experiential marketing at its best, providing a unique and targeted way to get your message in front of over 100,000 consumers.
SunFest Facts
May 3 – 5, 2024
85,000+ Attendees
West Palm Beach, FL
2,100+ community volunteers
40th festival year
Average Attendee
39 years old with 69% between the ages of 25-54
$118,787 average household income
86% reside in South Florida
52% Caucasian / 17% Hispanic / 6% African American
27% bring along their children (17 and under)
Marketing Stats
2.6B Media Impressions
$25M Advertising Value
2.1M Page Views on SunFest.com
127k Email Subscribers
93.4k Facebook Fans
21k Instagram & 12k Twitter Followers
7.7k SunFest App Users
SunFest Sponsors are happy!
96% believe their presence at SunFest increased awareness of their product/company
96% agree that SunFest delivers what was promised
96% of sponsors stated they met their expectations and goals
Contact Dianna Craven for more information at [email protected]